There are few companies that match Acceleration’s tenure in the digital marketing industry – a decade working with leading technology providers and customers. With that experience comes insight and understanding – accelerated digital marketing intelligence.
This section of our website is the result – a library of articles, research and thought pieces we’ve created. As well as some written by our partners – companies like Omniture, Epsilon, Google and DoubleClick.
And if you don’t find what you’re looking for, contact us. The answer you need is likely locked up in our collective brains (150 of them around the world).
- Ad exchanges: Why Google will ultimately win
- 8 September 2009 - Rich Media, a wasted opportunity?
- 8 September 2009 - Ending the marketer-agency tug of war for data
- 31 August 2009 - Bing must go more local to crack SA
- 20 August 2009 - Mobile phone or multipurpose device?
- 18 August 2009 - 4 action points to integrate analytics with web data
- 11 August 2009 - Advantages for SMEs Outsourcing Email Marketing
- 27 July 2009 - Paid Content – The Holy Grail?
- 27 July 2009 - Email marketing outsourcing drive big results
- 20 July 2009 - Acceleration talks to Tech@Work on CNBC Africa about digital marketing
- 7 July 2009 - 24.com and Acceleration pioneer mobile ad serving in Africa
- Make your dialogue count
- 2 July 2009 - Tips for boosting the value of existing customers
- 26 June 2009 - Analytics; an agency’s secret weapon
- 18 June 2009 - A cry for action: Agencies begin 'The Brighton Group'
- 16 June 2009 - How do agencies manage the move to digital?
- 18 May 2009 - 4 ways data integration will boost your business
- 12 May 2009 - The digital marketing revolution
- 27 January 2009 - Why the growth of search defies economic turmoil
- 22 January 2009 - How to evaluate your ad operations efficiency
- 15 January 2009 - Robust email integration delivers increased conversion rates
- 08 January 2009 - Online Marketing Firms climb the value chain
- 27 November 2008 - Metrics, metrics, metrics
- 25 November 2008 - Engagement measurement; it’s not the answer to everything
- 25 November 2008
For a full listing of our articles, please click here.
- Digital Intelligence
- December 2008
Omniture
DoubleClick
